What is a Customer Persona?

Have you recently set up your businesses’ social media accounts, MailChimp newsletters or even created your YouTube channel to begin to market your businesses products/services to the world? Although your

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The Best Scheduling Apps for Social Media Content

The pace of social media is getting faster and faster, and the need for more compelling, interesting content is at an all-time high. With this in mind, allocating time to

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The Basics of Personal Branding

Whether you’re running a start-up or you’re a veteran business owner, your personal brand is equally as important as your business’s brand. Regardless of whether you’re the face of the

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5 Tips to Optimise Your Facebook Ad Spend

Facebook ads are the cheapest way to reach your exact target audience right where they spend the most time online (80% of all internet users use Facebook!). It’s a great

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3 Hacks to Maximise Your Social Media

According to a report by We Are Social, over 3 billion people worldwide are using social media. When executed poorly, a social media account is more damage than its worth. Luckily,

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Setting up an E-Commerce Online Store

The current business climate is changing and there is no sign of it slowing down. It is important for small businesses to not get left behind and keep up with

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Tax Toolkit

Our Managing Director, Brooke Arnott recently featured in the Tax Toolkit lift out of The West Australian Newspaper. Brooke wrote two articles to help businesses with tax time (page 15

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What could a virtual assistant do for your small business?

Technology is ever growing and constantly improving, and businesses must keep up with it. Technology has allowed businesses to improve their processes and it has introduced a new type of

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Social Media Trends 2019

In 2018, almost 60% of people no longer trusted social media companies. As a result, businesses need to re-brand and re-strategise new ways of staying relevant. With the 2018 Facebook

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Kickstart Your Business For Success in 2019 [Checklist]

When it comes to kick-starting your business in 2019, there needs to be a significant focus on planning. Planning is pivotal in a business’s success, and it will help you

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