If you’re a small business owner, you’ve probably heard the term “Mercury retrograde” being thrown around every once in a while. You might even have felt its effects firsthand: missed deadlines, technological glitches, communication breakdowns…the list goes on. But what exactly is Mercury retrograde, and how can small businesses navigate this astrological phenomenon?
First things first, let’s get one thing straight: Mercury retrograde is not the end of the world. Beginning on Friday, April 21 (just a day after the solar eclipse in Aries and the start of Taurus season, for those of you keeping track), Mercury will do its apparent three-week moonwalk across the sky until May 14. It’s a period of time when the planet Mercury appears to move backwards in its orbit, which can cause some disruptions in our daily lives. But it’s not something to be feared or avoided at all costs. In fact, some people believe that Mercury retrograde can be a time of reflection, revision, and re-evaluation.
So, how can small businesses make the most of this potentially challenging time? Here are a few tips:
- Back up your data: This should be a no-brainer, but it’s worth repeating. Make sure you have copies of all your important files and documents in case of any technological mishaps.
- Double check your communications: Mercury retrograde can cause misunderstandings and miscommunications, so it’s important to be extra clear in your emails, texts, and phone calls. Don’t assume that the other person knows what you’re talking about; spell it out for them.
- Take stock of your business: Use this time to reflect on what’s been working for your business and what hasn’t. Are there any areas that need improvement? Any projects that have been put on the back burner? Mercury retrograde can be a good time to re-evaluate your goals and priorities.
- Embrace the unexpected: Sometimes, the best ideas and opportunities come out of nowhere. Don’t be afraid to embrace the unexpected during Mercury retrograde. Be open to new possibilities and see where they take you.
At the end of the day, Mercury retrograde is just another phase in the ever-changing cosmos. Small businesses can choose to see it as a hindrance or an opportunity. So why not choose the latter? Use this time to reflect, revise, and re-evaluate your business. Who knows, it might just lead to some unexpected success!